Nova Southeastern University has a lot to offer—from pioneering research and exceptional academic programs to an enviable location in Fort Lauderdale. The goal was conveying it all in a cohesive admissions piece that would inspire enrollment.

The book traded conventional higher education messaging for a bolder and sometimes irreverent voice. Aspirational headlines, student stories, and compelling proof points. PDF here.

I wrote the viewbook in about two months (in 2019, the days before AI) and collaborated on its art direction, helping create a cohesive narrative that made the university's broad opportunities feel like a singular identity.